2026 ▸ Brand identity CoffeeWOD
CoffeeWOD · RX Blend
CoffeeWOD makes coffee for people who train. For the RX Blend I built the brand from the ground up: a logo system with the emblem at its core, a type pairing, a black and off-white palette, and the full set of applications, from packs and cans to caps, merch and the LED sign.
CoffeeWOD · RX Blend · 2026RX Blend coffee packs with beans
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CoffeeWOD · RX Blend · 2026CoffeeWOD can, close up
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CoffeeWOD · RX Blend · 2026RX Blend cans in the gym
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CoffeeWOD · RX Blend · 2026Scoop with beans
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CoffeeWOD · RX Blend · 2026Emblem on halftone texture
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CoffeeWOD · RX Blend · 2026CoffeeWOD LED sign
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CoffeeWOD · RX Blend · 2026Merch in the gym
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CoffeeWOD · RX Blend · 2026Stacked packs
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CoffeeWOD · RX Blend · 2026Back of the pack
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CoffeeWOD · RX Blend · 2026Cap, portrait
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CoffeeWOD · RX Blend · 2026Campaign overlay with the type system
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